Sustainability · Campaign
A photographic collage campaign pairing forest wildlife and local communities to show what responsibly managed forests actually protect — not just trees, but the people and species who depend on them.
FSC needed to make forest certification feel tangible to an everyday audience rather than an abstract supply-chain standard, so the creative grounds the message in specific animals, people and places.
Results for this campaign weren't included in the source design export — add reach, sales lift, or brand-tracking metrics here.
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